Know the history of Anansi
The Anansi Collective project belongs to the Qintess Ecosystem and focuses on creating a cooperative to build differentiated narratives to improve the experience of customers and users through games, animation and XR technologies.
Who we work for
COMPANIES FROM ALL SECTORS | Experience Management
Development of innovative solutions through gaming, design and storytelling industries to improve experience management and delight customers.
GAME STUDIOS | Collaboration and association
Project generation and talent development to meet your needs and provide opportunities for new developers. Our collective business model groups together resources from companies in related areas for the benefit of the gaming world, increasing productivity, and optimizing profits.
GAMERS | Representative entertainment
Guarantee of access and opportunity to players from minority groups, creating a virtuous cycle of social responsibility in the gaming industry.
Our Purpose
Cx next generation
Through the game ecosystem, develop innovative technologies and design to tell stories and extract the power of brands in a connected way, seeking to involve their end customers in an immersive and charming way.
Promote diversity in games
Offer studios, creators, streamers and competitors equal access to the infrastructure, resources and presentation of the agent needed to build profitable careers in the gaming market.
Diverse global cultural impact
Creation of game studios with a focus on afro themes, taking advantage of the wide impact of this theme on global music, fashion, pop culture and cinema.
Events sponsorship
Incentives and promotion of gaming events and conferences in Brazil to insert and disseminate our associates and actions in the national game market.
Demand generation
Creation of a portfolio of projects built with our customers that can then be delivered to the collective for execution with Qintess technology offers.
game diversity community
Promoting a collaborative environment within the collective, as well as other professionals in the market, to create an advisory panel composed of mentors who can help them learn from each other, providing personal and professional growth.
New innovate solutions
Create solutions with the fusion of Analytics, Decision Science, Marketing and Branding to manage users’ experiences with more impact and assertiveness.
Game talent pool
Identify and develop talents with the technical skills of games, design and animation technologies, with our ecosystem partners.
Join Anansi Collective
We are selecting and connecting to studios and partners to contribute to this revolution in creating a new experience through storytelling, games, animation, and XR Technologies.
Get to know our partners
Living Popups
Strategic support for creating experiences involving extended reality. (XR and storytelling)
Twins for Peace
Support for synergy between game lifestyle and fashion lifestyle with an ESG focus.
Roost
Support for creating new experiences through edge computing
AOCA
Participation in the collective to implement gameficated experiences and inclusive narratives
Riot Games
Mentoria para gamificação, narrativas e tecnologias de desenvolvimento
WildLife
Mentoria para gamificação, narrativas e tecnologias de desenvolvimento
Queens
Referência de modelo coletivo e mentorias pelo viés inclusivo para o gaming lifestyle
AfroGames
Associação para aprimoramento da academia de Talentos Gamers + GameDevs
AbraGames
Associação para desenvolvimento diverso & inclusivo do setor
Netflix
Mentoria Executiva pelo viés de storytelling e comportamento do consumidor
Influencers
Nome Completo
Cargo
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Nome Completo
Cargo
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Nome Completo
Cargo
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Selected studios
BIG
Participação do coletivo no evento para disseminação de oportunidades
Xxx
Participação do coletivo no evento para disseminação de oportunidades
Qintess specializes in enhancing the essence of your business. Our digital transformation solutions allow your business to operate quickly and flexibly, keeping pace with the changes of an ever-evolving market.
Allied to ESG best practices, we develop digital capabilities with intelligence and innovative design to support our clients on their journey towards sustainable growth.
Today, Qintess has approximately 3,200 employees and more than 2,000 customers, operating in Brazil, Chile, Colombia, the United States, and Europe. Among the main clients, seven of the ten are leading financial institutions globally, eight of the ten largest public utilities companies in Brazil, and two of the three largest telecommunications companies in the country.
To learn more, visit: www.qintess.com
Por que do projeto?
O mercado de jogos no Brasil é um dos que mais cresce quando comparado ao restante do mundo. Hoje, ele é considerado o 11º maior mercado de jogos do mundo.
O Brasil gera mais de US$1,33 bilhões em receita por ano, mas diante de tantas oportunidades, ainda há muitas demandas e uma dor em especial:
A falta de diversidade e igualdade nos jogos.
Isso mantém o status quo de narrativas não inclusivas.
Apesar disso, é necessário olhar com atenção a alguns dados:
- A maioria dos jogadores casuais no país é do sexo feminino
- A nível mundial, 22% dos fãs de jogos são negros
Fonte: Blend New Research, Sioux Group, GO Gamers, Allure.
Confira alguns outros dados sobre o mercado de games no Brasil:
73,4%
dos brasileiros são gamers
86,7%
jogam em dispositivos móveis
30,1%
são de classes sociais econômicas baixas
48,6%
jogam online multiplayer
12,2%
dos desenvolvedores de jogos são minorias
71%
dos estúdios são microempresas
Fonte: Blend New Research, Sioux Group, GO Gamers, Allure.