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Differentiated narratives through game technologies, animation and extended reality that enhance user experiences

Know the history of Anansi

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The Anansi Collective project belongs to the Qintess Ecosystem and focuses on creating a cooperative to build differentiated narratives to improve the experience of customers and users through games, animation and XR technologies.

Who we work for

COMPANIES FROM ALL SECTORS | Experience Management

Development of innovative solutions through gaming, design and storytelling industries to improve experience management and delight customers.


GAME STUDIOS | Collaboration and association

Project generation and talent development to meet your needs and provide opportunities for new developers. Our collective business model groups together resources from companies in related areas for the benefit of the gaming world, increasing productivity, and optimizing profits.


GAMERS | Representative entertainment

Guarantee of access and opportunity to players from minority groups, creating a virtuous cycle of social responsibility in the gaming industry.

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Our Purpose

Cx next generation

Through the game ecosystem, develop innovative technologies and design to tell stories and extract the power of brands in a connected way, seeking to involve their end customers in an immersive and charming way.

Promote diversity in games

Offer studios, creators, streamers and competitors equal access to the infrastructure, resources and presentation of the agent needed to build profitable careers in the gaming market.

Diverse global cultural impact

Creation of game studios with a focus on afro themes, taking advantage of the wide impact of this theme on global music, fashion, pop culture and cinema.

Events sponsorship

Incentives and promotion of gaming events and conferences in Brazil to insert and disseminate our associates and actions in the national game market.

Demand generation

Creation of a portfolio of projects built with our customers that can then be delivered to the collective for execution with Qintess technology offers.

game diversity community

Promoting a collaborative environment within the collective, as well as other professionals in the market, to create an advisory panel composed of mentors who can help them learn from each other, providing personal and professional growth.

New innovate solutions

Create solutions with the fusion of Analytics, Decision Science, Marketing and Branding to manage users’ experiences with more impact and assertiveness.

Game talent pool

Identify and develop talents with the technical skills of games, design and animation technologies, with our ecosystem partners.

Join Anansi Collective

We are selecting and connecting to studios and partners to contribute to this revolution in creating a new experience through storytelling, games, animation, and XR Technologies.

Get to know our partners

Living Popups

Strategic support for creating experiences involving extended reality. (XR and storytelling)

Twins for Peace

Support for synergy between game lifestyle and fashion lifestyle with an ESG focus.

Roost

Support for creating new experiences through edge computing

Vale do Dendê

Support and care for diversity and inclusion. Partnership in game development talent academy

Sue The Real

Mentoring for diversity & inclusion and partnership in the game development talent academy

AOCA

Participation in the collective to implement gameficated experiences and inclusive narratives

Riot Games

Mentoria para gamificação, narrativas e tecnologias de desenvolvimento

WildLife

Mentoria para gamificação, narrativas e tecnologias de desenvolvimento

Queens

Referência de modelo coletivo e mentorias pelo viés inclusivo para o gaming lifestyle

AfroGames

Associação para aprimoramento da academia de Talentos Gamers + GameDevs

AbraGames

Associação para desenvolvimento diverso & inclusivo do setor

Netflix

Mentoria Executiva pelo viés de storytelling e comportamento do consumidor

Influencers

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Selected studios

BIG

Participação do coletivo no evento para disseminação de oportunidades

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Mentors

Qintess combines experience in strategy, innovation design and technology to become a leader in digital transformation, developing digital resources and enabling IT to support its customers’ journey towards sustainable business growth.

With an obsession with innovation and agility in decision making, Qintess accelerates the delivery of solutions for different business challenges, generating real value for the ecosystem of customers and partners. All of Qintess’ work is in line with ESG (Environmental, Social and Corporate Governance) practices as well as a genuine concern for our employees and the communities in which we operate.

With approximately 3,200 employees and operations in Brazil and Chile. Qintess’s main customers include seven of the top ten financial institutions in the world, eight of the ten largest utility companies in Brazil, and two of the three largest telecommunications companies in the country.

To learn more, visit: www.qintess.com

Por que do projeto?

O mercado de jogos no Brasil é um dos que mais cresce quando comparado ao restante do mundo. Hoje, ele é considerado o 11º maior mercado de jogos do mundo.

O Brasil gera mais de US$1,33 bilhões em receita por ano, mas diante de tantas oportunidades, ainda há muitas demandas e uma dor em especial:

A falta de diversidade e igualdade nos jogos.

Isso mantém o status quo de narrativas não inclusivas.

Apesar disso, é necessário olhar com atenção a alguns dados:

  • A maioria dos jogadores casuais no país é do sexo feminino
  • A nível mundial, 22% dos fãs de jogos são negros
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Fonte: Blend New Research, Sioux Group, GO Gamers, Allure.

Confira alguns outros dados sobre o mercado de games no Brasil:

73,4%

dos brasileiros são gamers

86,7%

jogam em dispositivos móveis

30,1%

são de classes sociais econômicas baixas

48,6%

jogam online multiplayer

12,2%

dos desenvolvedores de jogos são minorias

71%

dos estúdios são microempresas

Fonte: Blend New Research, Sioux Group, GO Gamers, Allure.